Hell week begins…oh wait…I meant HELI week.  Time to get some jet b in the system.

This week it’s all about Giant bikes, and their new 650b model Reign and Glory.  Get inside the mind of Sterling Lorence and see the world through his eyes.

#makeitreign

Hard to have a heli day without my AllRide socks…

Quite the crew on quite the trail.  Although I’ve been riding the Pemby zone for a couple of decades, I haven’t gotten in on this drop yet.  Good thing we’ve got our local legend and good pal Seb Wild on the case for us.

It’s also great to meet some of the insane minds behind the bikes at Giant.  Here’s Kevin getting his mind blown in the mountains above Pemberton.

Uh oh… you may experience delays on the highway.

I also had no idea, but Thomas Vanderham got married in town tonight.  Of course I crashed it. Crazy start to this week’s trip.  Lot’s of awesome action to come.